This is the first partnership of its kind… like, ever. And it’s only available for a very limited time.
TLDR: Ollie, the beloved, award-winning dog food brand is partnering with the beloved Van Leeuwen ice cream for the first time ever. Sound like a strange combo? Read on…

Imagine the two most powerful industry leaders joining forces. Both Ollie and Van Leeuwen share the belief that premium ingredients pave the way for a premium life… in terms of health and happiness in particular. So it’s honestly not too surprising that these two pioneers of whole quality foods have united to make a high-quality sweet treat for the summertime. As Van Leeuwen puts it, “A life without anything good is bad.”
The only downside is that these limited edition pints are in minimal stock. Ollie members can add a pint (or two, more on this later) to their boxes for $12, but only while supplies last. Got more questions about how to get your paws on the special flavor? We have answers…
Why Should I Care?
Ollie is leading the fresh dog food industry by leaps and bounds, as their recipes consist of human-grade, dog-safe, premium ingredients that meet both Ollie and Van Leeuwen’s quality standards (yes, you read that right!).

Every customer receives a personally recommended menu for their pup, and each recipe is developed in collaboration with veterinary nutritionists. The revelatory nature of this endeavor has not gone unnoticed… Ollie has received coverage from Pet Age, TODAY, and Bloomberg. Luckily for us, we’ve been fans from the very beginning.
And then, there’s Van Leeuwen. New York Times Wirecutter rated their Vanilla Bean flavor “Best Vanilla,” which is enough of a feat to drop the mic right there… but we won’t. Grocery stores across the nation have welcomed Van Leeuwen with open arms, from giants like Whole Foods to smaller mom & pops. Beyond an extensive, ever-growing list of inventive flavors (from bestseller “Earl Gray Tea” to “Vegan Chocolate Cookie Dough Honeycomb”), Van Leeuwen takes pride in using the highest quality ingredients for a taste that is simply unparalleled. They’re a lot like Ollie in that way.

How Exactly Does This Work?
Van Leeuwen is releasing a flavor of ice cream that’s both human-grade and dog-friendly, so that pup parents can feel just as good about serving it as dogs feel about eating it. Called “Peanut Butter & Banana Recipe,” it’s dairy-free, made with a blend of oat milk and coconut cream, and features creamy swirls of peanut butter (that infamous canine favorite) with banana, combining two classic flavors for one rich experience that’s sure to please.

Ollie and Van Leeuwen are known to prioritize quality above all else, so the fact that they’re teaming up can only mean two things:
- This is bound to be reeeeeaaaalllly good ice cream.
- You’re doing your dog a favor by investing in the crème de la crème (literally).
Where Can I Buy It?
If you want the IRL experience, four Ice Cream Truck pop-ups are happening in June (two in NYC and two in California). At these events, you can grab a scoop for free! Not to mention, you can also visit your local Van Leeuwen (they have over 50 scoop shops nationwide) to pick up a pint for $12, as well as any Petco that carries Ollie products.

I Can’t Come in Person…
No problem. Current Ollie subscribers can add up to two pints per order until stock runs out, and new Ollie customers can add one pint with their starter box (up to two moving forward). You might also choose to place a pick-up order with Petco, so that you can be in and out of the store speedily (and keep your ice cream cold).

What Are You Still Doing Here?
(Okay, so this one is our question for you). Never did we ever expect to see Van Leeuwen and Ollie together in the same sentence, but sometimes life is beautiful like that.
It’s mind-boggling that these two teamed up, but maybe we shouldn’t be surprised… as the famous yoga closing goes, “the light in me sees the light in you” (aka namaste). Surely, these two brands see their positive missions reflected in each other. We’re just glad they found one another.